In the new digital age of social media, web virality contributes to most of the internet’s comments be it a funny video or someone’s story.
Knowing how to make content viral can positively benefit someone in the communications field since many employers look for journalists with multimedia skills. If a journalist can make stories go viral, the website will get more traffic and from there possibly more readers.
The communication field contributes to virality on the internet by bringing important or emotional stories to the public’s attention. Journalism has been known for changing the course of history through stories about political scandals and exposing shocking government information.
The concept of virality has aided the journalism industry for years and, with the help of the internet, the field will continue to thrive by spreading significant information to the public.